Privacy Policy

Introduction

dynaluxor AG ("we", "our", or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, process, and protect your personal information when you visit our website, use our services, or interact with us in any way.

As the data controller, dynaluxor AG ensures that all personal data processing complies with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

Data We Collect

We collect various types of personal data to provide and improve our corporate tax strategy services. The data collection includes information you provide directly to us and information we gather automatically through your use of our website and services.

Information You Provide to Us:

• Contact details (name, email address, phone number, postal address)
• Company information (business name, registration details, industry sector)
• Professional information (job title, department, business objectives)
• Communication preferences and enquiry details
• Financial and tax-related information relevant to our services
• Feedback, testimonials, and survey responses

Information We Collect Automatically:

• Website usage data (pages visited, time spent, click patterns)
• Technical information (IP address, browser type, device information)
• Cookies and tracking technologies data
• Referral sources and marketing campaign effectiveness

How We Use Your Information

We use your personal data for legitimate business purposes and with appropriate legal bases. Our use of your data includes providing our corporate tax strategy services, maintaining client relationships, and improving our business operations.

Service Delivery:

• Providing tax strategy consultation and advisory services
• Responding to enquiries and service requests
• Managing client relationships and project delivery
• Sending service-related communications and updates

Business Operations:

• Improving our website functionality and user experience
• Conducting market research and business analysis
• Maintaining security and preventing fraud
• Complying with legal and regulatory requirements

Marketing and Communications:

• Sending relevant business updates and industry insights
• Personalising content and service recommendations
• Managing email subscriptions and communication preferences
• Measuring the effectiveness of our marketing efforts

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use, their purposes, and how to control them, please refer to our Cookie Policy.

Legal Basis for Processing

Under GDPR, we process your personal data based on the following legal grounds:

• Consent: Where you have given explicit consent for specific processing activities
• Contract: Where processing is necessary for performing our services or entering into a contract
• Legitimate Interests: Where we have legitimate business interests that do not override your rights
• Legal Obligation: Where processing is required to comply with legal or regulatory requirements

Data Sharing and Disclosure

We do not sell your personal data to third parties. We may share your information only in the following circumstances:

• With trusted service providers who assist in delivering our services
• With professional advisors (lawyers, accountants, auditors) bound by confidentiality
• Where required by law, regulation, or legal process
• To protect our rights, property, or safety, or that of others
• In connection with business transfers, mergers, or acquisitions

International Data Transfers

As a German-based company operating within the European Union, we primarily process data within the EEA. Any international transfers are conducted with appropriate safeguards, including adequacy decisions, standard contractual clauses, or other approved mechanisms under GDPR.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected and to comply with our legal obligations. Our data retention practices include:

• Client data: Retained for the duration of the business relationship plus applicable legal retention periods
• Marketing data: Retained until consent is withdrawn or the data becomes obsolete
• Website analytics: Typically retained for up to 26 months
• Legal and compliance records: Retained as required by applicable laws and regulations

Your Rights

Under GDPR and applicable data protection laws, you have the following rights regarding your personal data:

• Right of Access: Request information about how we process your data
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data in certain circumstances
• Right to Restrict Processing: Request limitation of data processing activities
• Right to Data Portability: Request transfer of your data to another organisation
• Right to Object: Object to processing based on legitimate interests or for marketing purposes
• Right to Withdraw Consent: Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us using the contact information provided below. We will respond to your request within one month of receipt.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our security measures include encryption, access controls, regular security assessments, and staff training on data protection principles.

Children's Privacy

Our services are designed for businesses and professional use. We do not knowingly collect personal data from individuals under the age of 16. If we become aware that we have collected such data, we will take steps to delete it promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website and updating the "last updated" date.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact us:

Supervisory Authority

You have the right to lodge a complaint with the relevant data protection supervisory authority if you believe we have not handled your personal data in accordance with applicable laws. In Germany, this is the Federal Commissioner for Data Protection and Freedom of Information (BfDI) or your local state data protection authority.